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Podcast #1

Building a Personal Brand

Guest: Agnieszka Smektała

Discover how to build a strong personal brand in the hairdressing industry, inspired by the world's biggest luxury names. Expert Agnieszka Smektała reveals the behind-the-scenes of creating a prestigious image and explains why direct contact with clients is the true luxury of our times. Get practical tips that will help you raise the value of your services and stand out in the market.

Thumbnail for episode 1: Building a Personal Brand

In this episode

  • Hairdressing as a luxury service
  • The difference between a personal brand and a company brand
  • The power of collaboration in the fashion industry
  • Image risks in building a brand
  • Consciously shaping a professional image
Direct, authentic contact with another human being is becoming the luxury of the twenty-first century.
Agnieszka Smektała

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